Everyday, untold numbers of people around the world come across Josh McDowell Ministry content. Whether it be through digital media, print resources, or online platforms, God has given JMM a vast reach to communicate messages of truth that spark new understanding
about faith in Jesus and inspire renewed commitment and confidence in living like Jesus.
- JMM is looking for an entrepreneurial professional to lead the creation of a brand new content creation department. They will build, scale, and manage JMM’s content efforts.
- This leader will guide the creation of JMM's digital, in person, and in print products in a strategic, choreographed way.
- JMM's 60 year track record of impactful ministry and connectivity to CRU global will provide incredible support on this startup journey.
- This leader enjoys taking on new challenges and building new things. They want to create a content machine that could impact generations of believers with the support of our incredible team.
FOR THIS POSITION:
Content Creation - Take the lead in creating a content roadmap including content strategies, projects, and plans, setting clear goals and holding the team accountable
- Deliver high quality content from concept to production to delivery and assessment
- Facilitate strategic use of existing content, creation of new content, and updating or reissuing of Josh’s archived content to meet the needs of our target audience
- Establish and manage a workflow for developing new topics and themes for content strategies
- Utilize a clear understanding of the competitive landscape to create new products and implement comprehensive go-to-market strategies in collaboration with the Marketing team
Content Delivery - Track and analyze the performance of content campaigns, providing insights and recommendations for continuous improvement. Collaborate with Marketing when delivery channels overlap
- Develop content delivery partnerships to multiply the reach of our content offerings
- Establish integration of JMM content offerings into Cru’s corporate digital properties and Cru division’s strategies (FamilyLife, Jesus Film Project, Campus, City, Military, etc.)
- Partner with JMM’s global team on developing and implementing a scalable content library across multiple languages for global distribution
Audience - Collaborate with the Marketing team to conduct audience research as needed to identify and remain up to date on audience needs, preferences, and engagement strategies
- Facilitate synergy between content, marketing, and development teams that results in a seamless, integrated customer journey across all channels and ensures consistency in audience touchpoints
- Partner with Marketing in building strategies that leverage content to drive reach, engagement, brand recognition, and revenue
- Collaborate with internal and external teams to create the best user experience possible
Team Leadership - Build the content department from the ground up, bringing together current content work, and establishing new systems and processes that facilitate effective creation and delivery of new content offerings
- Provide leadership to the team as a spokesperson, coach, change agent, and direction-setter. Develop and foster spiritual growth for oneself and the team
- Help establish and track clear expectations, objectives and measures for the team.
- Nurture a feedback-rich culture to develop individual team members and to foster healthy relationships inside and outside the team
- Use sound leadership practices such as: strategic planning, project management, cost containment, cost benefit, quality assurance and staff productivity
- Develop and implement plans to expand JMM’s content team in accordance with the ministry’s growth strategies for the next 3-5 years
EDUCATION and/or EXPERIENCE: - Bachelor’s degree required. Communications, Public Relations, or English preferred.
- Masters of Divinity, Theology, Apologetics or equivalent theological training is a plus
- At least 10 years of management experience and 5 years of content related experience
APPLY - jobs.cru.org
